| Title | Corporate Incentives for Promoting Safety Belt Use: Rationale, Guidelines, and Examples |
|---|---|
| Record ID | 25621 |
| Personal Name Creator |
Geller, E. Scott, 1942- |
| Source | i, 92 p. : ill. |
| Corporate Creator | Virginia Polytechnic Institute and State University. Psychology Dept. |
| Corporate Contributor |
United States. Department of Transportation. National Highway Traffic Safety Administration |
| Publisher | United States. Department of Transportation. National Highway Traffic Safety Administration |
| Publication Date | 19821000 |
| Language | English |
| Abstract | This manual was designed to teach the corporate executive successful strategies for implementing and evaluating a successful industry-based program to motivate employee safety belt use. A rationale is given for the general approach; and specific guidelines are offered for varieties of corporate settings. The use of incentives rather than disincentives is emphasized, and three basic application procedures are specified, depending upon the milieu: 1) direct and immediate rewards, 2) direct and delayed rewards, and 3) indirect rewards. Strategies are outlined for directing peer pressure toward safety belt promotion, and for maximizing cost effectiveness. All procedures and interventions are highlighted with actual examples of materials from prior industry programs that were particularly successful. Twelve case studies of industry-based safety belt programs are presented which successfully applied the principles and procedures suggested in this manual. Each case study includes a specification of the intervention program, the evaluation procedure, the program expense, the outcome of the program with regard to changes in safety belt wearing, and personal testimonials. Outcome data and testimonials support the central theme of this manual, namely that an appropriate application of behavior modification principles can affect remarkable increases in safety belt use and immeasurable benefits to individuals involved in traffic accidents and to the industry as a whole. /Abstract from report summary page/ |
| Rosap ID | dot:1339 |
| Rosap URL | https://rosap.ntl.bts.gov/view/dot/1339 |
| TRT Terms | Manual safety belts; Corporations; Personnel motivation |
| Classification | NTL - SAFETY AND SECURITY - SAFETY AND SECURITY; NTL - SAFETY AND SECURITY - Human Factors |
| Geographical Coverage |
United States |
| TRIS Online Accession No |
384511 |
| Contract Number | DTNH2282-P-05552 |
| Report Number | DOT-HS-806-389; NTIS-PB83262162 |
| Availability | NHTSA - Behavioral Safety Research |
| Resource type | Manual |
| URL | https://ntlrepository.blob.core.windows.net/lib/25000/25600/25621/corporateincenti00gell.pdf |
| Alternative URL | https://ntlrepository.blob.core.windows.net/lib/25000/25600/25621/DOT-HS-806-389.pdf |
| Format | |
| Database | NTL Digital Repository |