NTL Record

Title Site Report: Knoxville, Tennessee Field Test of Combined Speed, Alcohol, and Safety Belt Enforcement Strategies
Record ID 25923
Personal Name
Creator
Jones, R. K. (Ralph K.); Joksch, Hans C.; Lacey, John H.; Wiliszowski, Connie H.; Marchetti, Lauren M.
Corporate Creator Mid-America Research Institute
Corporate
Contributor
United States. National Highway Traffic Safety Administration. Office of Program Development and Evaluation
Publisher United States. Department of Transportation. National Highway Traffic Safety Administration
Publication Date 19950300
Language English
Abstract This report describes the implementation and evaluation of a traffic safety program in Knoxville, Tennessee. The goal of the program was to reduce the incidence of speeding, alcohol-impaired driving (DWI) and non-use of safety belts through well-publicized enforcement strategies focusing attention on all three areas. The Knoxville Police Department selected "Triple Jeopardy: Speeding, Drunk Driving and Belt Use - In Knoxville, if you're stopped for one, you're checked for all three" as the theme for their program. The program sequentially emphasized five different combined enforcement strategies over a period of approximately one year. A public information and education program that focused on each strategy ran for about two months. The study concluded that Knoxville's combined enforcement program did not decrease speeding or DWI, nor did it result in increased use of safety belts. Though an impressive public information and education program was implemented, it was not matched by actual increases in enforcement intensity for any of the target offenses. This provides additional support to prior research which has suggested that public information and education programs with enforcement themes should be backed up by a credible enforcement threat.
Rosap ID dot:39098
Rosap URL https://rosap.ntl.bts.gov/view/dot/39098
TRT Terms Manual safety belts; Speeding; Drunk driving; Law enforcement; Safety programs; Public information programs; Impact studies
General Subjects Impaired driving, Alcohol; Highways; Safety and Human Factors; I83: Accidents and the Human Factor
Geographical
Coverage
Tennessee; United States
TRIS Online
Accession No
719516
Contract Number DTNH22-89-C-07396
Report Number DOT-HS-808-243
Availability NHTSA - Behavioral Safety Research
Resource type Research Paper
URL https://ntlrepository.blob.core.windows.net/lib/25000/25900/25923/DOT-HS-808-243.pdf
Format PDF
Database NTL Digital Repository