| Title | National Ridesharing Demonstration Program: Employer- and Community-Based Rideshare Promotion in Cincinnati, OH |
|---|---|
| Record ID | 49227 |
| Personal Name Creator |
Shearin, G. |
| Source | 176p. in various pagings |
| Corporate Creator | John A. Volpe National Transportation Systems Center (U.S.) |
| Publisher | United States. Urban Mass Transportation Administration |
| Publication Date | 19850101 |
| Language | English |
| Abstract | The Cincinnati ridesharing demonstration project (Project Rideshare) began in May 1980 to promote carpooling, vanpooling, and transit usage through the three-state area of greater Cincinnati. Key elements of the demonstration included employer-, community-, and region-based promotion. Matching applications totaled 15,000 over two years, leading to an estimate of 3000 commuters influenced or helped to some degree to start ridesharing or using transit. Promotion was focused on the largest employers, with project records indicating contact with 37% of firms with 100+ employees. A main result of the demonstration was an increse in awareness of where to find ridesharing information from 12% of adult residents in 1980 to 45% in 1982. Community-based ridesharing was ineffective. Although other project results appeared cost effective compared with other ridesharing projects, virtually noe effect was observed on commute behavior at the regional level. Analysis of a stratified sample of 180 employers and 2700 employees found little association between employer or Project Rideshare promotion and ridesharing. Employer size was the most important factor investigated. Most ridesharing appeared to occur for economic reasons, though convenience and social factors were also important. |
| Rosap ID | dot:10692 |
| Rosap URL | https://rosap.ntl.bts.gov/view/dot/10692 |
| TRT Terms | Ridesharing; Paratransit services; Benefits; Data collection; Demonstration projects; Employee participation; Evaluation; Surveys; Promotion |
| General Subjects | Cincinnati (Ohio) |
| Classification | NTL - PLANNING AND POLICY - Transit Planning and Policy; NTL - PLANNING AND POLICY - PLANNING AND POLICY; NTL - PUBLIC TRANSPORTATION - Transit Planning and Policy; NTL - PUBLIC TRANSPORTATION - Social Impacts; NTL - PUBLIC TRANSPORTATION - Paratransit; NTL - PUBLIC TRANSPORTATION - PUBLIC TRANSPORTATION |
| Geographical Coverage |
Cincinnati (Ohio) |
| Report Number | DOT-TSC-UMTA-85-25; UMTA-MA-06-0049-85-3; PB86-169190 |
| Resource type | Tech Report |
| URL | https://ntlrepository.blob.core.windows.net/lib/49000/49200/49227/DOT-TSC-UMTA-85-25.pdf |
| Format | |
| Database | NTL Digital Repository |