| Title | Demonstration and Evaluation of the Heed the Speed Pedestrian Safety Program [Traffic Tech] |
|---|---|
| Record ID | 61624 |
| Corporate Creator | United States. Department of Transportation. National Highway Traffic Safety Administration |
| Publisher | United States. National Highway Traffic Safety Administration |
| Publication Date | 20120701 |
| Language | English |
| Abstract | Research has shown that higher vehicular speeds are related to increased pedestrian injury severity and death. It is unclear, however, if lowering vehicle speeds in residential areas would result in lower frequency of pedestrian-involved crashes. This study built upon the pilot work of Blomberg and Cleven (2006) that tested the Heed the Speed initiative on a small scale in Phoenix and Peoria, Arizona. In that study, it was found that the program significantly reduced vehicle speeds on the road segments where it was implemented. The current project focused on determining if the enforcement, education, and engineering approaches of the pilot program could be scaled up as a city-based countermeasure that might produce a reduction in the frequency of pedestrian-involved crashes. |
| Rosap ID | dot:2043 |
| Rosap URL | https://rosap.ntl.bts.gov/view/dot/2043 |
| TRT Terms | Countermeasures; Crash rates; Equipment; Pedestrian safety; Public information programs; Residential streets; Speed control; Traffic speed measurement; Speeding; Traffic citations; Traffic law enforcement; Traffic safety education |
| Geographical Coverage |
United States; Pennsylvania; Philadelphia (Pennsylvania) |
| TRIS Online Accession No |
1446530 |
| Report Number | DOT HS 811 607 |
| Availability | NHTSA - Behavioral Safety Research |
| Resource type | Brief |
| URL | https://ntlrepository.blob.core.windows.net/lib/61000/61600/61624/811607.pdf |
| Format | |
| Database | NTL Digital Repository |